Industries
Retail
Smart IT Solutions for New Zealand Retail Businesses.
We provide scalable e-commerce platforms, stock management systems, and IT helpdesk support for NZ retailers. Our services improve customer experiences, boost efficiency, and help businesses stay competitive in today’s fast-paced retail market.
E-Commerce Platforms
Custom-built platforms to manage products, sales, and customer experiences.
Stock & Order Automation
Automated tools to track inventory, manage orders, and reduce errors.
24/7 IT Support
Round-the-clock IT support to keep NZ retail businesses running smoothly.
Case Study
Problem Statement
A retail chain struggled to track sales performance, customer engagement, and marketing ROI due to multiple disconnected systems.
- They faced:
- No unified view of in-store vs online sales
- Manual data consolidation
- Limited insight into repeat customer behavior
In short, they needed a unified CRM + automation system to manage everything in one platform.
Possible Solution
Datacal created a retail management system integrating POS data, CRM, and marketing automation.
Unified Sales Dashboard
Tracks store-wise and online performance
Customer CRM
Stores purchase history and preferences
Loyalty Automations
Rewards, feedback, and offers via SMS/email
Inventory Insights
Live product availability and reorder alerts
Project Duration
9 Weeks
- Implementation
- Data Integration
- Staff Training
Tools Used
Implementation Process
Discover
Evaluate sales, POS, and marketing disconnection points.
Define
Set goals for retention, loyalty, and marketing automation.
Build
Integrate CRM, POS, and campaign dashboards.
Test
Pilot across flagship stores to test results.
Scale
Deploy chain-wide with loyalty and reporting features.
Key Outcomes
- 3× faster sales and loyalty tracking
- 22 % increase in repeat customer rate
- Centralized visibility of sales and campaigns
- Seamless automation between POS and marketing